At Badiani, an iconic Italian gelato brand founded in 1932, we proudly bring our Florentine heritage to every scoop, with Gelaterias in the UK, Italy, Spain, and France. Since our UK debut in 2016, we have been delighting thousands daily with our award-winning gelato and beautifully crafted concept stores. 

We are guided by core values that shape our work culture: we are Unapologetically Italian, celebrating our rich traditions; we believe in Serving Scoops of Joy Together, spreading happiness to colleagues and customers; we embrace The Beauty in the Process, focusing on meticulous craftsmanship and exquisite flavours; and we Cherish Our Community, creating a gelato-inspired ecosystem with long-term rewards. As we expand in 2025 with new market entries and growth in E-commerce and B2B platforms, we invite you to join our passionate team and be a part of spreading joy through our exceptional gelato creations. 

What you’ll be doing:

As our Marketing Coordinator, you will work alongside our Head Of Business Development and the Marketing Team, where you will help contribute, develop, and execute creative ideas to help us tell our story to the UK and France. You will develop and grow the Badiani brand through a range of campaigns that deliver tangible change to customer perceptions of our distinctive fresh artisanal gelato offer. You will also help with the development of the delivery service in both countries.

Key responsibilities include: 

• Create and deliver a calendar of unique events and campaigns across all our shops to drive footfall

• Assist with the development and up-keep of marketing collateral

• Email marketing campaigns

• Develop local partnerships and co-marketing activities with brands in line with our values

• Assist in marketing and communications activities across offline and online channels

• Maintain communication consistency between all our shops, with product launch of the month, supported by video creations and posters

• Developing a network of influencers to spread brand awareness

• Organise marketing local events

• Research market trends, demographics, pricing strategies, and other relevant information that helps managers and directors develop marketing plans

• Support with daily marketing administrative tasks

• Managing delivery platforms (Deliveroo, UberEATS, Embargo and VitaMojo)

• Generating a monthly report regarding all the marketing activities

What were looking for

• Bachelor's degree in Marketing, Communications, or a related field

• 1-3 years of marketing experience, preferably in food, hospitality, or consumer brands

• Graphic design skills (Canva, Adobe Suite, or similar)

• Excellent communication and organisational skills

• Passion for food, hospitality, and community engagement

• 2+ years of marketing experience ideally having worked in the hospitality sector

• Excellent knowledge of Google Workplace 

• Fluent in English; any other languages (Italian and French is a big plus)

• £12 allowance per day when on shift to spend on food and drink

• Up to 50% off on store products

• Career progression 

• Seasonal social events

• Vitality Health Insurance (after probation period)

At Badiani, an iconic Italian gelato brand founded in 1932, we proudly bring our Florentine heritage to every scoop, with Gelaterias in the UK, Italy, Spain, and France. Since our UK debut in 2016, we have been delighting thousands daily with our award-winning gelato and beautifully crafted concept stores. 

We are guided by core values that shape our work culture: we are Unapologetically Italian, celebrating our rich traditions; we believe in Serving Scoops of Joy Together, spreading happiness to colleagues and customers; we embrace The Beauty in the Process, focusing on meticulous craftsmanship and exquisite flavours; and we Cherish Our Community, creating a gelato-inspired ecosystem with long-term rewards. As we expand in 2025 with new market entries and growth in E-commerce and B2B platforms, we invite you to join our passionate team and be a part of spreading joy through our exceptional gelato creations. 

What you’ll be doing:

As our Marketing Coordinator, you will work alongside our Head Of Business Development and the Marketing Team, where you will help contribute, develop, and execute creative ideas to help us tell our story to the UK and France. You will develop and grow the Badiani brand through a range of campaigns that deliver tangible change to customer perceptions of our distinctive fresh artisanal gelato offer. You will also help with the development of the delivery service in both countries.

Key responsibilities include: 

• Create and deliver a calendar of unique events and campaigns across all our shops to drive footfall

• Assist with the development and up-keep of marketing collateral

• Email marketing campaigns

• Develop local partnerships and co-marketing activities with brands in line with our values

• Assist in marketing and communications activities across offline and online channels

• Maintain communication consistency between all our shops, with product launch of the month, supported by video creations and posters

• Developing a network of influencers to spread brand awareness

• Organise marketing local events

• Research market trends, demographics, pricing strategies, and other relevant information that helps managers and directors develop marketing plans

• Support with daily marketing administrative tasks

• Managing delivery platforms (Deliveroo, UberEATS, Embargo and VitaMojo)

• Generating a monthly report regarding all the marketing activities

What were looking for

• Bachelor's degree in Marketing, Communications, or a related field

• 1-3 years of marketing experience, preferably in food, hospitality, or consumer brands

• Graphic design skills (Canva, Adobe Suite, or similar)

• Excellent communication and organisational skills

• Passion for food, hospitality, and community engagement

• 2+ years of marketing experience ideally having worked in the hospitality sector

• Excellent knowledge of Google Workplace 

• Fluent in English; any other languages (Italian and French is a big plus)

• £12 allowance per day when on shift to spend on food and drink

• Up to 50% off on store products

• Career progression 

• Seasonal social events

• Vitality Health Insurance (after probation period)