Employee Records
Marketing Specialist
City Winery Pittsburgh
Full Time
2 Years Experience
Coins Icon $50000 - $60000 / Year
Marketing Specialist
City Winery Pittsburgh

Full Time
2 Years Experience
Coins Icon $50000 - $60000 / Year
Skills
marketing
hospitality
agency
Description

Position Summary

The Marketing Specialist is responsible for managing all aspects of local marketing and brand promotion of City Winery. This role manages the development and execution of local marketing programs, supports business objectives, leads customer acquisition, fosters customer retention and acts as the local face of the brand to customers, clients and partners. 

This role works closely with HQ marketing and venue managers for operations, restaurant, bar and private events. The Marketing Specialist will report into the Senior Marketing Manager. 

The Marketing Specialist will be the market expert on trends, events and competition in their city and will be responsible for strategic messaging, show, event and restaurant promotion, along with securing partners to gain awareness opportunities across radio, television, local event and digital channels to drive revenue.


Why us?

  • Competitive pay

  • We are a rapidly expanding national entertainment and hospitality company, offering tremendous opportunities for driven and ambitious individuals.

  • Medical, Dental, Vision Insurance 

  • nDORFins program designed to promote a healthy and active lifestyle!

  • 401K (and yes we match!)

  • Flexible Savings Accounts,HSA and Dependent Care, Basic Life and AD&D Insurance 

  • Amazing discounts, 50% OFF all dining/retail wine 

  • Free Family Meal

  • Tickets to available shows

And more!





Overview of Responsibilities

  • Creation of weekly press listings, print collateral and emails

  • Maintenance of event listings across platforms such as Access Atlanta and other local portals

  • Establishment of Google Alerts for City Winery ATL and associated artists, compiling relevant links for sharing

  • Weekly data entry for Bandsintown

  • Creation of weekly Asana show art tasks for our graphic design team

  • Management of graphic design projects including Asana updates, including band graphics, date/time changes, support additions, etc.

  • Asana data entry for show planner, including links, social media tags, facebook event links, artwork, etc.

  • In-house poster printing and distribution

  • Management of social media calendar, including daily scheduling of posts and stories

  • Creation and engagement of Facebook events for applicable shows

  • Monitoring and responding to Meta messages and oversight of meta comment activity

  • Maintenance of Zynchro platform

  • Content creation at the venue for live posts

  • Weekly promotional audit reporting

  • Ongoing review and maintenance of Yext listings (our review management platform)

  • Weekly input of marketing metrics data

  • Execution of special projects



Minimum Qualifications


  • Minimum of 2 years’ experience in a marketing role in hospitality setting, and/or equivalent relevant experience

  • Metrics-driven marketing mind with eye for creativity

  • Professional and effective interpersonal, leadership, and communication skills, both written and oral 

  • Proficient computer and technological skills (Asana, Microsoft Office, Google Suite, etc)

  • Must be detail oriented with particular strength in time management and organization

  • Ability to manage multiple priorities and produce deliverables within strict deadlines 

  • Excellent listening and presentation skills

  • Appreciation and general understanding of the music, food, and wine business

  • Ability to work flexible schedule including nights, weekends, holidays as needed

  • Must be able to sit for extended periods of time 

  • Must be able to travel as needed

  • Bachelors degree preferred in Graphic Design, Marketing, Communications, Visual Arts, or related field 




About Us

Wine, food, and live entertainment collide at City Winery to create a dynamic and incredibly unique workplace. Since 2008, City Winery has been turning heads across the nation with amazing live performances, delectable cuisine, and award winning, locally produced wines. But there's more to us than that  we're a haven for community and creativity, a place where the philosophy of hospitality is more than just a buzzword, but a way of life. City Winery, founded by music industry veteran & visionary Michael Dorf, has established itself as a one-of-a-kind brand providing unforgettable experiences for guests. From world class music venues to sustainably produced wines with ratings of 90+ points, City Winery offers a range of topnotch events & experiences.


We are an equal opportunity employer and value diversity at City Winery. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Additionally, City Winery participates in the E-Verify Program in certain locations, as required by law.


Position Summary

The Marketing Specialist is responsible for managing all aspects of local marketing and brand promotion of City Winery. This role manages the development and execution of local marketing programs, supports business objectives, leads customer acquisition, fosters customer retention and acts as the local face of the brand to customers, clients and partners. 

This role works closely with HQ marketing and venue managers for operations, restaurant, bar and private events. The Marketing Specialist will report into the Senior Marketing Manager. 

The Marketing Specialist will be the market expert on trends, events and competition in their city and will be responsible for strategic messaging, show, event and restaurant promotion, along with securing partners to gain awareness opportunities across radio, television, local event and digital channels to drive revenue.


Why us?

  • Competitive pay

  • We are a rapidly expanding national entertainment and hospitality company, offering tremendous opportunities for driven and ambitious individuals.

  • Medical, Dental, Vision Insurance 

  • nDORFins program designed to promote a healthy and active lifestyle!

  • 401K (and yes we match!)

  • Flexible Savings Accounts,HSA and Dependent Care, Basic Life and AD&D Insurance 

  • Amazing discounts, 50% OFF all dining/retail wine 

  • Free Family Meal

  • Tickets to available shows

And more!





Overview of Responsibilities

  • Creation of weekly press listings, print collateral and emails

  • Maintenance of event listings across platforms such as Access Atlanta and other local portals

  • Establishment of Google Alerts for City Winery ATL and associated artists, compiling relevant links for sharing

  • Weekly data entry for Bandsintown

  • Creation of weekly Asana show art tasks for our graphic design team

  • Management of graphic design projects including Asana updates, including band graphics, date/time changes, support additions, etc.

  • Asana data entry for show planner, including links, social media tags, facebook event links, artwork, etc.

  • In-house poster printing and distribution

  • Management of social media calendar, including daily scheduling of posts and stories

  • Creation and engagement of Facebook events for applicable shows

  • Monitoring and responding to Meta messages and oversight of meta comment activity

  • Maintenance of Zynchro platform

  • Content creation at the venue for live posts

  • Weekly promotional audit reporting

  • Ongoing review and maintenance of Yext listings (our review management platform)

  • Weekly input of marketing metrics data

  • Execution of special projects



Minimum Qualifications


  • Minimum of 2 years’ experience in a marketing role in hospitality setting, and/or equivalent relevant experience

  • Metrics-driven marketing mind with eye for creativity

  • Professional and effective interpersonal, leadership, and communication skills, both written and oral 

  • Proficient computer and technological skills (Asana, Microsoft Office, Google Suite, etc)

  • Must be detail oriented with particular strength in time management and organization

  • Ability to manage multiple priorities and produce deliverables within strict deadlines 

  • Excellent listening and presentation skills

  • Appreciation and general understanding of the music, food, and wine business

  • Ability to work flexible schedule including nights, weekends, holidays as needed

  • Must be able to sit for extended periods of time 

  • Must be able to travel as needed

  • Bachelors degree preferred in Graphic Design, Marketing, Communications, Visual Arts, or related field 




About Us

Wine, food, and live entertainment collide at City Winery to create a dynamic and incredibly unique workplace. Since 2008, City Winery has been turning heads across the nation with amazing live performances, delectable cuisine, and award winning, locally produced wines. But there's more to us than that  we're a haven for community and creativity, a place where the philosophy of hospitality is more than just a buzzword, but a way of life. City Winery, founded by music industry veteran & visionary Michael Dorf, has established itself as a one-of-a-kind brand providing unforgettable experiences for guests. From world class music venues to sustainably produced wines with ratings of 90+ points, City Winery offers a range of topnotch events & experiences.


We are an equal opportunity employer and value diversity at City Winery. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Additionally, City Winery participates in the E-Verify Program in certain locations, as required by law.


We use eVerify to confirm U.S. Employment eligibility.