Digital Marketing Assistant
Full-Time
Kingston-on-Thames
Purpose of the role:
Reporting to the Digital Marketing Manager, you will
be instrumental to the running of our Paid Search, Display, Paid Social and Affiliate
channels. You will work closely with our internal creative team and our
external agency partners to ensure our campaigns are planned and executed to a
high standard.
Responsibilities:
- Assist in planning content and
promotional activity across all channels to support web campaigns and to drive
new customer acquisition.
- Brief and develop all creative content,
including copy, static and video assets.
- Share assets with agencies and affiliate
partners in good time ahead of campaign launches.
- The opportunity to attend shoots to
capture and edit footage for use in social media ads.
- Conduct analysis of promotional activity
to assess ROI and to assist with planning future investment.
- Liaise with agencies and affiliate
partners on a day-to-day basis, responding to ad hoc requests.
- Take the lead managing some key
relationships with external affiliate partners.
- Contribute to weekly and ad hoc
reporting on Digital Marketing activity.
- Stay
up to date with industry developments and new technology.
Key Skills & Experience:
Essential –
- A genuine interest in
digital performance marketing
- Excellent attention to
detail
- Excellent communication
skills including a high standard of written English
- Analytical and commercially
aware with the ability to track and drive ROI
- Excellent organisation
skills with the ability to multi-task
Desirable –
- Experience with Google
Analytics, Google Ads or Meta Ads Manager
- Experience working with
Excel and Google Sheets