We are excited to be searching for a Social Media Manager to join the Marketing department at Gaucho. A linchpin in the team and with a pure passion for luxury hospitality, the role will drive engagement across all our social media channels for the 20 restaurants in our UK estate. We are looking for cross-platform knowledge and expertise, focussing primarily on Instagram, Facebook and TikTok. Bringing vibes is essential. The role has one direct report.

Key Responsibilities of the Social Media Manager

• Management and content creation on all social media platforms as well as any new brands in the future
• Management of the junior social exec, instructing on deliverables and strategy
• Daily community management of all platforms and monthly reporting of all social media accounts
• Curation and execution of a full social media strategy and ensuring all activity sits comfortably and correctly with each brand
• Structuring a coherent plan around paid social across all platforms
• Ensure KPIs of the business are met and monthly reporting of all social media accounts
• Continual competitor research to ensure the Gaucho brand is best in class among restaurants
• Attend key events to capture content and ensure that they are posted in a timely manner
• Attend brand events to capture content – this will often take place on evenings and at weekends
• Working with the design team to compile inventive and innovative social media content and discovering new ways to interact with our guests and entice new clientele
• Engagement with restaurant general managers to gather content directly from our sites to post topical content
• Leading with a mature and precise tone of voice across all account

We are excited to be searching for a Social Media Manager to join the Marketing department at Gaucho. A linchpin in the team and with a pure passion for luxury hospitality, the role will drive engagement across all our social media channels for the 20 restaurants in our UK estate. We are looking for cross-platform knowledge and expertise, focussing primarily on Instagram, Facebook and TikTok. Bringing vibes is essential. The role has one direct report.

Key Responsibilities of the Social Media Manager

• Management and content creation on all social media platforms as well as any new brands in the future
• Management of the junior social exec, instructing on deliverables and strategy
• Daily community management of all platforms and monthly reporting of all social media accounts
• Curation and execution of a full social media strategy and ensuring all activity sits comfortably and correctly with each brand
• Structuring a coherent plan around paid social across all platforms
• Ensure KPIs of the business are met and monthly reporting of all social media accounts
• Continual competitor research to ensure the Gaucho brand is best in class among restaurants
• Attend key events to capture content and ensure that they are posted in a timely manner
• Attend brand events to capture content – this will often take place on evenings and at weekends
• Working with the design team to compile inventive and innovative social media content and discovering new ways to interact with our guests and entice new clientele
• Engagement with restaurant general managers to gather content directly from our sites to post topical content
• Leading with a mature and precise tone of voice across all account