WHO ARE WE
Generator is on a journey. Appropriate, given that we're a leading global lifestyle accommodation brand. The journey began in London, swung through a heap of European capitals on its way to dominating the world. Generator burst onto the scene in the Americas with the launch of Generator Miami and Washington DC and most recently took aim at the country’s biggest markets (NYC, LA, Miami and Chicago) with the acquisition of Freehand Hotels.

No biggie. Fast Company named us one of the top 50 most innovative global companies. We, of course, agree. 

Our spaces are safe and seriously social, in the proudest part of the beating heart of the cities we love. Cultural action, creative pulse and an outstanding way to waste some of the finite time the universe has given you - that's what Generator offers. Holds true for staff and visitors equally, and while chic design is always the backdrop, every Generator in every destination reflects the unique beat of that city's heart.

BEING YOURSELF is the key to bringing the Generator story and brand to life.

ABOUT GENERATOR HAMBURG

Generator Hamburg is located in the heart of the city, opposite Hauptbahnhof station. John, Paul, George and Ringo once recorded here before they hit the big time. Now it's a hostel, a bar, a morning café, an art house and a favourite neighbourhood hangout. With work by local artist Till Keifer and design touches such as exposed brick walls and floor-to-ceiling windows, you'll feel right at home in this smart and cosy hostel.

WHO ARE WE
Generator is on a journey. Appropriate, given that we're a leading global lifestyle accommodation brand. The journey began in London, swung through a heap of European capitals on its way to dominating the world. Generator burst onto the scene in the Americas with the launch of Generator Miami and Washington DC and most recently took aim at the country’s biggest markets (NYC, LA, Miami and Chicago) with the acquisition of Freehand Hotels.

No biggie. Fast Company named us one of the top 50 most innovative global companies. We, of course, agree. 

Our spaces are safe and seriously social, in the proudest part of the beating heart of the cities we love. Cultural action, creative pulse and an outstanding way to waste some of the finite time the universe has given you - that's what Generator offers. Holds true for staff and visitors equally, and while chic design is always the backdrop, every Generator in every destination reflects the unique beat of that city's heart.

BEING YOURSELF is the key to bringing the Generator story and brand to life.

ABOUT GENERATOR HAMBURG

Generator Hamburg is located in the heart of the city, opposite Hauptbahnhof station. John, Paul, George and Ringo once recorded here before they hit the big time. Now it's a hostel, a bar, a morning café, an art house and a favourite neighbourhood hangout. With work by local artist Till Keifer and design touches such as exposed brick walls and floor-to-ceiling windows, you'll feel right at home in this smart and cosy hostel.