E-Commerce Market Manager

Are you passionate about online marketing and advertising? Are you always up to speed on the latest digital media trends? Then you might be the right person for this exciting opportunity!

ABOUT THE POSITION:

The key responsibilities for this role are to develop and implement ecommerce plans to acquire new customers for inbound and outbound markets with the support of the Corporate Ecommerce Team and Global Digital Agency. Furthermore, this role leads the Area ecommerce strategy to support local commercial needs, provides direction to hotels and Area Team to optimize digital investment and drive incremental direct business.

The E-Commerce Market Manager contributes to the overall ecommerce strategy, performance and profitability of the company.

ROLE & RESPONSIBILITIES:

·  Advise and support the Area Support Office and hotel teams with ecommerce strategies, priorities and tactics within the framework of corporate operational and brand guidelines

·  Develop ecommerce competencies within the Area and hotel teams

·  Set ecommerce marketing goals for the area and hotels with specific KPI’s supported by regular review and ROI analysis

·  Analyze individual hotel online performance (including channel cost analysis) to identify hotel-specific opportunities and implement the necessary actions to maximize the opportunities

·  Assist the Area and Hotel teams in planning and budgeting ecommerce activities; adjusting the activities and spend based on changes in the business environment.

·  Conduct regular audits of hotel websites to ensure optimal content (images, text, links, and translations) and optimized and serve the ecommerce acquisition efforts

·  Work in conjunction with the Corporate Ecommerce and Digital Agency to secure visibility based on needs and priorities

·  Provide research and analyses on the latest online developments and market trends within the area to help with localization of deliverables and optimization

·  Work in close collaboration with Area Revenue Optimization team focus on online profitability

·  Support the implementation, communication and use of the available web tools to drive business through the brand.com

·  Work closely with the Corporate eCommerce Team and Digital Marketing Agency to ensure Feeder Markets needs are supported across all channels

·  Develop and implement short and long term digital acquisition strategies to drive qualified traffic, conversions and revenues for regional, cross regional and feeder markets

THE IDEAL CANDIDATE:

The ideal candidate is experienced within eCommerce and digital marketing. You are up to date with the latest development in the online ecosystem. You thrive in a fast-paced environment, are able to multi-task and meet strict deadlines. You enjoy identifying, testing and applying new trends in order to find new growth opportunities. You are results oriented with a particular focus on performance and efficiency. Driven by curiosity, you actively seek innovative solutions and opportunities to develop and learn.

Simplifying a message is easy for you and you are a real team player and problem solver. Furthermore, you are flexible for occasional travel.

SKILLS & EXPERIENCE:

·  Minimum 5 years of experience in eCommerce and digital marketing

·  University degree within marketing or similar

·  Solid quantitative and research skills with great attention to details

·  Excellent verbal and writing communication skills at all levels

·  Confident to work with stakeholders at all levels

·  Good understanding of the broader digital marketing ecosystem

·  Ability to work autonomously and within team and cross-functional teams

·  Self-motivated with the ability to adapt to fast changing market conditions

·  Prioritize daily, weekly, monthly, quarterly and ad hoc workloads and tasks

·  Excellent project management skills

·  Agency experience is an advantage though not a must

·  Must be flexible and able to accommodate a variety of priorities       

·  Foster collaboration and coordination to ensure team morale and productivity is maintained at all levels (Area, Cross regional, Corporate, Agencies, Hotels, Owners and extended stakeholders)

·  Experienced at Google AdWords, DoubleClick, Search Console and other tools

·  Experience in web analytics tools, preferably Adobe Analytics

·  Excellent in using Microsoft Office (particularly excel and power point) 

"Radisson Hotel Group is a leading hospitality company serving as a true host and best partner to guests, owners, business partners and talent. Our eight unique hotel brands offer award-winning and exceptional hotel experiences, originating from our strong Scandinavian heritage of design and innovation. Our brands embody our modern vision of hospitality, including authentic local tastes, stylish living design, unique locations and vibrant social scenes.

Radisson Hotel Group brings a refreshed commitment to hospitality leadership to meet the changing travel industry and the bespoke needs of our guests. We provide exceptional service in all of our hotels across the globe and strive to deliver a hospitality experience that is beyond guest expectations."

CAREERS
Join us in our mission to make every moment matter for our guests and be part of the most inspired hotel company in the world. At Radisson Hotel Group we believe that people are our number one asset. As one of the world’s largest hotel companies, we are always looking for great people to join our team. If this sounds like an ambition you share, then start with us.

To find out more about the Radisson Hotel Group, our Culture and Beliefs, then why not visit us at careers.radissonhotels.com.

Are you passionate about online marketing and advertising? Are you always up to speed on the latest digital media trends? Then you might be the right person for this exciting opportunity!

ABOUT THE POSITION:

The key responsibilities for this role are to develop and implement ecommerce plans to acquire new customers for inbound and outbound markets with the support of the Corporate Ecommerce Team and Global Digital Agency. Furthermore, this role leads the Area ecommerce strategy to support local commercial needs, provides direction to hotels and Area Team to optimize digital investment and drive incremental direct business.

The E-Commerce Market Manager contributes to the overall ecommerce strategy, performance and profitability of the company.

ROLE & RESPONSIBILITIES:

·  Advise and support the Area Support Office and hotel teams with ecommerce strategies, priorities and tactics within the framework of corporate operational and brand guidelines

·  Develop ecommerce competencies within the Area and hotel teams

·  Set ecommerce marketing goals for the area and hotels with specific KPI’s supported by regular review and ROI analysis

·  Analyze individual hotel online performance (including channel cost analysis) to identify hotel-specific opportunities and implement the necessary actions to maximize the opportunities

·  Assist the Area and Hotel teams in planning and budgeting ecommerce activities; adjusting the activities and spend based on changes in the business environment.

·  Conduct regular audits of hotel websites to ensure optimal content (images, text, links, and translations) and optimized and serve the ecommerce acquisition efforts

·  Work in conjunction with the Corporate Ecommerce and Digital Agency to secure visibility based on needs and priorities

·  Provide research and analyses on the latest online developments and market trends within the area to help with localization of deliverables and optimization

·  Work in close collaboration with Area Revenue Optimization team focus on online profitability

·  Support the implementation, communication and use of the available web tools to drive business through the brand.com

·  Work closely with the Corporate eCommerce Team and Digital Marketing Agency to ensure Feeder Markets needs are supported across all channels

·  Develop and implement short and long term digital acquisition strategies to drive qualified traffic, conversions and revenues for regional, cross regional and feeder markets

THE IDEAL CANDIDATE:

The ideal candidate is experienced within eCommerce and digital marketing. You are up to date with the latest development in the online ecosystem. You thrive in a fast-paced environment, are able to multi-task and meet strict deadlines. You enjoy identifying, testing and applying new trends in order to find new growth opportunities. You are results oriented with a particular focus on performance and efficiency. Driven by curiosity, you actively seek innovative solutions and opportunities to develop and learn.

Simplifying a message is easy for you and you are a real team player and problem solver. Furthermore, you are flexible for occasional travel.

SKILLS & EXPERIENCE:

·  Minimum 5 years of experience in eCommerce and digital marketing

·  University degree within marketing or similar

·  Solid quantitative and research skills with great attention to details

·  Excellent verbal and writing communication skills at all levels

·  Confident to work with stakeholders at all levels

·  Good understanding of the broader digital marketing ecosystem

·  Ability to work autonomously and within team and cross-functional teams

·  Self-motivated with the ability to adapt to fast changing market conditions

·  Prioritize daily, weekly, monthly, quarterly and ad hoc workloads and tasks

·  Excellent project management skills

·  Agency experience is an advantage though not a must

·  Must be flexible and able to accommodate a variety of priorities       

·  Foster collaboration and coordination to ensure team morale and productivity is maintained at all levels (Area, Cross regional, Corporate, Agencies, Hotels, Owners and extended stakeholders)

·  Experienced at Google AdWords, DoubleClick, Search Console and other tools

·  Experience in web analytics tools, preferably Adobe Analytics

·  Excellent in using Microsoft Office (particularly excel and power point) 

"Radisson Hotel Group is a leading hospitality company serving as a true host and best partner to guests, owners, business partners and talent. Our eight unique hotel brands offer award-winning and exceptional hotel experiences, originating from our strong Scandinavian heritage of design and innovation. Our brands embody our modern vision of hospitality, including authentic local tastes, stylish living design, unique locations and vibrant social scenes.

Radisson Hotel Group brings a refreshed commitment to hospitality leadership to meet the changing travel industry and the bespoke needs of our guests. We provide exceptional service in all of our hotels across the globe and strive to deliver a hospitality experience that is beyond guest expectations."

CAREERS
Join us in our mission to make every moment matter for our guests and be part of the most inspired hotel company in the world. At Radisson Hotel Group we believe that people are our number one asset. As one of the world’s largest hotel companies, we are always looking for great people to join our team. If this sounds like an ambition you share, then start with us.

To find out more about the Radisson Hotel Group, our Culture and Beliefs, then why not visit us at careers.radissonhotels.com.