Role Description

This is a hands-on commercial role working closely with the Head of Commercial to develop and implement business development strategies across all areas of the business. The role focuses on generating new revenue opportunities, building a sustainable pipeline and developing long-term client relationships.

You will play a key role in shifting the sales function from reactive to proactive, supporting the wider commercial strategy and contributing to revenue growth across all venues.

Essential Duties and Responsibilities

• Identifying and generating outbound business opportunities through LinkedIn, email, phone outreach and networking.
• Building and maintaining relationships with corporate event planners, PA networks, third-party agencies and internal event teams.
• Managing the full sales cycle from initial enquiry and discovery through to proposal, negotiation and close.
• Creating tailored proposals and pricing in line with commercial frameworks and pricing guardrails.
• Managing client relationships to drive repeat bookings and long-term account value.
• Represent the business at exhibitions, client presentations and industry events, working alongside key strategic partners and Destination.
• Management Organisations (DMOs) to generate new business opportunities and strengthen market presence.

Pipeline and Commercial Management

• Developing and maintaining a strong pipeline of prospects and active opportunities.
• Tracking and managing conversion rates, pipeline performance and revenue contribution.
• Maintaining accurate CRM records to support data-driven decision-making.
• Contributing to revenue meetings, including reporting on won, lost and pipeline business.

Collaboration and Strategy

• Working closely with the Marketing team to align campaigns with business development activity and support lead generation.
• Providing insight into market trends, customer behaviour and competitor activity.
• Supporting the Head of Commercial in developing and refining business development strategies.

Other Duties and Responsibilities

• Supporting wider commercial objectives and revenue targets across all sites.
• Ensuring compliance with company policies, procedures and professional standards.
• Contributing to a culture of continuous improvement within the commercial team.

Skills

Technical

• A proactive and driven approach to generating new business opportunities.
• Strong attention to detail with the ability to manage multiple priorities.
• Confident communication skills across all levels, both internally and externally.
• Strong negotiation and presentation abilities.
• Commercial awareness with a focus on revenue generation and margin.
• Ability to work under pressure in a fast-paced environment.
• Ability to absorb, process and retain large amounts of information quickly.

Personal

• Excellent time management and organisational skills.
• Exceptional interpersonal and relationship-building skills.
• Confidence in using own initiative and making decisions within defined parameters.
• Adaptability and willingness to embrace new ideas and processes.
• A natural salesperson with a tenacious and results-driven mindset.
• Excellent verbal and written English is required for this role.

Role Description

This is a hands-on commercial role working closely with the Head of Commercial to develop and implement business development strategies across all areas of the business. The role focuses on generating new revenue opportunities, building a sustainable pipeline and developing long-term client relationships.

You will play a key role in shifting the sales function from reactive to proactive, supporting the wider commercial strategy and contributing to revenue growth across all venues.

Essential Duties and Responsibilities

• Identifying and generating outbound business opportunities through LinkedIn, email, phone outreach and networking.
• Building and maintaining relationships with corporate event planners, PA networks, third-party agencies and internal event teams.
• Managing the full sales cycle from initial enquiry and discovery through to proposal, negotiation and close.
• Creating tailored proposals and pricing in line with commercial frameworks and pricing guardrails.
• Managing client relationships to drive repeat bookings and long-term account value.
• Represent the business at exhibitions, client presentations and industry events, working alongside key strategic partners and Destination.
• Management Organisations (DMOs) to generate new business opportunities and strengthen market presence.

Pipeline and Commercial Management

• Developing and maintaining a strong pipeline of prospects and active opportunities.
• Tracking and managing conversion rates, pipeline performance and revenue contribution.
• Maintaining accurate CRM records to support data-driven decision-making.
• Contributing to revenue meetings, including reporting on won, lost and pipeline business.

Collaboration and Strategy

• Working closely with the Marketing team to align campaigns with business development activity and support lead generation.
• Providing insight into market trends, customer behaviour and competitor activity.
• Supporting the Head of Commercial in developing and refining business development strategies.

Other Duties and Responsibilities

• Supporting wider commercial objectives and revenue targets across all sites.
• Ensuring compliance with company policies, procedures and professional standards.
• Contributing to a culture of continuous improvement within the commercial team.

Skills

Technical

• A proactive and driven approach to generating new business opportunities.
• Strong attention to detail with the ability to manage multiple priorities.
• Confident communication skills across all levels, both internally and externally.
• Strong negotiation and presentation abilities.
• Commercial awareness with a focus on revenue generation and margin.
• Ability to work under pressure in a fast-paced environment.
• Ability to absorb, process and retain large amounts of information quickly.

Personal

• Excellent time management and organisational skills.
• Exceptional interpersonal and relationship-building skills.
• Confidence in using own initiative and making decisions within defined parameters.
• Adaptability and willingness to embrace new ideas and processes.
• A natural salesperson with a tenacious and results-driven mindset.
• Excellent verbal and written English is required for this role.