Join the Flavour Revolution as a Marketing Manager at Wingstop UK!

Are you ready to be a key player in one of the fastest-growing QSR brands in the UK? Wingstop, founded in the US in 1994, has soared to new heights, operating over 2,000 restaurants worldwide. As part of our nationwide expansion in the UK, we're searching for a strategic Marketing Manager to collaborate beside our Head of Marketing.

Since launching in 2018, we are proud to be one of the most followed restaurant chains in the UK, boasting over 300,000 followers across Instagram and TikTok. Leveraging the power of youth culture, we've forged impactful partnerships with brands such as Gymshark, JD Sports, and Microsoft Xbox, and hosted events that have set social media abuzz.

We're looking for a dynamic operator to help us implement campaigns, physical events, and data-driven strategies that resonate with our target audience.

Wingstop UK is the fastest growing restaurant chain in the UK, and in June 2023 was acknowledged as the 23rd fastest growing business in the UK by The Sunday Times.

ROLE

To Support the Head of Marketing in building the Wingstop UK brand across the UK, through the development and ongoing management of a range of marketing channels. The marketing manager will aid in new restaurant openings, campaign rollouts, events, local restaurant marketing, new customer acquisition, digital marketing, PR and much more!

The Marketing Manager will support Wingstop UK’s vision by fulfilling vital day-to-day duties, delivering key projects, and managing aspects of the marketing function.

The Marketing Manager will report into Wingstop UK’s Head of Marketing and areas of work will include (but not be limited to) new restaurant openings, local marketing, social media, digital & CRM, administration, and delivery planning.

DUTIES

·       Supporting the Head of Marketing with the roll-out of annual campaigns, analysis of campaigns, calendar management

·       Support on all restaurant opening and opening events as well as partnership events from planning, briefing operations and execution on the day

·       Be a Brand Ambassador at all events which showcase Wingstop UK

·       Work with our creative agencies, supporting on event activations from a PR and social media perspective.

·       Working with restaurants to deliver strong local marketing activations on the ground at our restaurants around the UK

·       Assisting in the analysis of delivery sales data and campaigns

·       Supporting CRM campaigns, ideas, analysis, and management

·       Assisting in managing and maintaining all external digital areas such as website, Google profiles etc.

·       Maintaining up to date administration of campaigns and documents

SKILLS  AND QUALIFICATIONS

·       Minimum three years’ experience working in a marketing function, ideally in hospitably or with a QSR food operator

·       Extremely reliable organisational skills

·       Strong communicator and team player, willing to work alongside colleagues from other departments and with crew members at events

·       A people person – someone who will live and breathe Wingstop and be a brilliant brand ambassador for us

·       Experience with CRM, database management and campaigns

·       A good understanding of UK culture and how Wingstop fits into it

·       A strong understanding of social, trends and influencer marketing

·       Good budget management skills and decision making

·       Proficient in Microsoft Outlook, Word, Excel and PowerPoint

·       Ability to travel around the UK for restaurant openings and events

·       Ability to occasionally work on weekends for events

ABOUT YOU

•        You’re a go getter, ambitious and great problem solver.

•        You believe in saying yes, and then making it happen by rolling up your sleeves and working as part of a team.

•        You love a challenge and learning new skills.

•        You’re creative, think outside the box and believe there is no such thing as a bad idea.

•        You’re a positive person, ready to hit the ground running.

•        Above all, you’re ready to bring your own flavour to the Wingstop UK team!

BENEFITS

·       A competitive bonus structure 

·       Enhanced holiday benefits + your birthday off!

·       Private health care

·       Enhanced sick pay entitlements

·       Generous Staff Food Policy while in store

·       20-50% Employee discount when dining with Friends & Family

·       Access to our Benefits platform – Lifestyle savings, Recognition & Well-being Employee Assistant program

·       Wagestream – to empower your financial health

·       A trusting & flexible working approach

·       Semi-annual conferences and frequent team building events

Join the Flavour Revolution as a Marketing Manager at Wingstop UK!

Are you ready to be a key player in one of the fastest-growing QSR brands in the UK? Wingstop, founded in the US in 1994, has soared to new heights, operating over 2,000 restaurants worldwide. As part of our nationwide expansion in the UK, we're searching for a strategic Marketing Manager to collaborate beside our Head of Marketing.

Since launching in 2018, we are proud to be one of the most followed restaurant chains in the UK, boasting over 300,000 followers across Instagram and TikTok. Leveraging the power of youth culture, we've forged impactful partnerships with brands such as Gymshark, JD Sports, and Microsoft Xbox, and hosted events that have set social media abuzz.

We're looking for a dynamic operator to help us implement campaigns, physical events, and data-driven strategies that resonate with our target audience.

Wingstop UK is the fastest growing restaurant chain in the UK, and in June 2023 was acknowledged as the 23rd fastest growing business in the UK by The Sunday Times.

ROLE

To Support the Head of Marketing in building the Wingstop UK brand across the UK, through the development and ongoing management of a range of marketing channels. The marketing manager will aid in new restaurant openings, campaign rollouts, events, local restaurant marketing, new customer acquisition, digital marketing, PR and much more!

The Marketing Manager will support Wingstop UK’s vision by fulfilling vital day-to-day duties, delivering key projects, and managing aspects of the marketing function.

The Marketing Manager will report into Wingstop UK’s Head of Marketing and areas of work will include (but not be limited to) new restaurant openings, local marketing, social media, digital & CRM, administration, and delivery planning.

DUTIES

·       Supporting the Head of Marketing with the roll-out of annual campaigns, analysis of campaigns, calendar management

·       Support on all restaurant opening and opening events as well as partnership events from planning, briefing operations and execution on the day

·       Be a Brand Ambassador at all events which showcase Wingstop UK

·       Work with our creative agencies, supporting on event activations from a PR and social media perspective.

·       Working with restaurants to deliver strong local marketing activations on the ground at our restaurants around the UK

·       Assisting in the analysis of delivery sales data and campaigns

·       Supporting CRM campaigns, ideas, analysis, and management

·       Assisting in managing and maintaining all external digital areas such as website, Google profiles etc.

·       Maintaining up to date administration of campaigns and documents

SKILLS  AND QUALIFICATIONS

·       Minimum three years’ experience working in a marketing function, ideally in hospitably or with a QSR food operator

·       Extremely reliable organisational skills

·       Strong communicator and team player, willing to work alongside colleagues from other departments and with crew members at events

·       A people person – someone who will live and breathe Wingstop and be a brilliant brand ambassador for us

·       Experience with CRM, database management and campaigns

·       A good understanding of UK culture and how Wingstop fits into it

·       A strong understanding of social, trends and influencer marketing

·       Good budget management skills and decision making

·       Proficient in Microsoft Outlook, Word, Excel and PowerPoint

·       Ability to travel around the UK for restaurant openings and events

·       Ability to occasionally work on weekends for events

ABOUT YOU

•        You’re a go getter, ambitious and great problem solver.

•        You believe in saying yes, and then making it happen by rolling up your sleeves and working as part of a team.

•        You love a challenge and learning new skills.

•        You’re creative, think outside the box and believe there is no such thing as a bad idea.

•        You’re a positive person, ready to hit the ground running.

•        Above all, you’re ready to bring your own flavour to the Wingstop UK team!

BENEFITS

·       A competitive bonus structure 

·       Enhanced holiday benefits + your birthday off!

·       Private health care

·       Enhanced sick pay entitlements

·       Generous Staff Food Policy while in store

·       20-50% Employee discount when dining with Friends & Family

·       Access to our Benefits platform – Lifestyle savings, Recognition & Well-being Employee Assistant program

·       Wagestream – to empower your financial health

·       A trusting & flexible working approach

·       Semi-annual conferences and frequent team building events