Reporting Structure: Reports to Marketing Director, The Bastion Collection
The Bastion Collection is seeking a full-time Senior Marketing Manager to support its restaurant concepts in Houston, New York, and Miami. This role will be Houston-based, with involvement across all Bastion properties. This position blends marketing with on-property support, requiring a highly organized, creative individual with strong personal skills and a natural ability to thrive in fast-paced environments. Ideal candidates have 5+ years of experience, with hospitality or luxury experience preferred.
Cross-Functional Coordination● Senior Marketing Manager for The Bastion Collection portfolio, inclusive of all Miami, New York, and Houston properties.
● Serve as the on-property liaison between the Bastion Corporate Marketing Department and the on property operational and culinary teams.
● Collaborate with leadership to activate key brand moments, including seasonal promotions, holidays, and high-profile partnerships.
Content Creation & Social Media● Manage the creation and execution of a monthly content calendar for both the restaurant and club.
● Write engaging captions and develop creative for Instagram posts, Stories, and Reels.
● Produce and publish weekly Reels showcasing programming, partnerships, chef spotlights, and behind-the-scenes content.
● Oversee community management by responding to DMs, comments, and engaging with the local community.
●
Track
social media analytics and adapt strategy accordingly.
● Own the creation and deployment of all email marketing campaigns for all Bastion properties, including newsletters, event invites, and promotional communications.
● Support in managing and optimizing the SevenRooms CRM database.
●
Track
engagement metrics and report on campaign performance.
Digital Marketing
● Coordinate/support all digital marketing efforts, ensuring the maintenance of Google/Yelp and all other third party listings
● Coordinate paid ad campaigns
● Support operations team on management of reviews
Booking & Digital Platforms● Ensure third-party booking platforms (Resy, OpenTable) are fully optimized, aligned with the brand’s tone and visual identity.
●
Provide
updated copy and curated image assets regularly in collaboration with the
Director of Restaurants.
● Maintain and update the website, including hours of operation, menus, programming details, and imagery.
● Facilitate and direct all website inquiries
Photo & Video Content● Assist in coordinating all photo and video shoots for all properties.
● Maintain an organized asset library for ongoing content use.
Collateral & Creative Production● Execute and maintain all marketing collateral (digital and print)
● Coordinate the design (through agencies/freelancers), printing, and rollout of materials such as:
○ Menus
○ Event signage
○ Partnership assets
○ Digital invitations
○
Various
promotional collateral
● Assist in the planning and execution of all brand partnerships, seasonal activations, and in-house programming (ex: holidays, DJs, tastings, panels).
● Ensure all external-facing communications and assets align with the brand.
● Develop and manage timelines, production schedules, and marketing rollouts tied to programming and events.
●
Coordinate
with PR and media partners as needed.
● Work to ensure that the agency of record has any/all information/assets needed to properly promote the property
● Manage logistics surrounding media/press visits
Copywriting & Brand Voice● Craft elevated copy across all communications: social, web, email, collateral, and events.
● Ensure all messaging reflects each concept’s tone
●
Support
storytelling efforts around chefs, design, seasonality, and restaurant
identity.
● Collaborate closely with the Membership team to support all internal member communications and ensure alignment with brand voice.
● Provide membership team approved language/imagery for updating content within the members-only app (PeopleVine), including announcements, event details, and programming highlights
● Partner with the Membership team to develop and execute all member-facing communications, including email campaigns, digital collateral, and in-app messaging.
● Support the marketing and promotion of all Member Programming initiatives.
● Support with the development of communication materials for programming, such as:
○ Event invitations
○ Weekly digests
○ On-site signage
○ Member experience collateral
Reporting Structure: Reports to Marketing Director, The Bastion Collection
The Bastion Collection is seeking a full-time Senior Marketing Manager to support its restaurant concepts in Houston, New York, and Miami. This role will be Houston-based, with involvement across all Bastion properties. This position blends marketing with on-property support, requiring a highly organized, creative individual with strong personal skills and a natural ability to thrive in fast-paced environments. Ideal candidates have 5+ years of experience, with hospitality or luxury experience preferred.
Cross-Functional Coordination● Senior Marketing Manager for The Bastion Collection portfolio, inclusive of all Miami, New York, and Houston properties.
● Serve as the on-property liaison between the Bastion Corporate Marketing Department and the on property operational and culinary teams.
● Collaborate with leadership to activate key brand moments, including seasonal promotions, holidays, and high-profile partnerships.
Content Creation & Social Media● Manage the creation and execution of a monthly content calendar for both the restaurant and club.
● Write engaging captions and develop creative for Instagram posts, Stories, and Reels.
● Produce and publish weekly Reels showcasing programming, partnerships, chef spotlights, and behind-the-scenes content.
● Oversee community management by responding to DMs, comments, and engaging with the local community.
●
Track
social media analytics and adapt strategy accordingly.
● Own the creation and deployment of all email marketing campaigns for all Bastion properties, including newsletters, event invites, and promotional communications.
● Support in managing and optimizing the SevenRooms CRM database.
●
Track
engagement metrics and report on campaign performance.
Digital Marketing
● Coordinate/support all digital marketing efforts, ensuring the maintenance of Google/Yelp and all other third party listings
● Coordinate paid ad campaigns
● Support operations team on management of reviews
Booking & Digital Platforms● Ensure third-party booking platforms (Resy, OpenTable) are fully optimized, aligned with the brand’s tone and visual identity.
●
Provide
updated copy and curated image assets regularly in collaboration with the
Director of Restaurants.
● Maintain and update the website, including hours of operation, menus, programming details, and imagery.
● Facilitate and direct all website inquiries
Photo & Video Content● Assist in coordinating all photo and video shoots for all properties.
● Maintain an organized asset library for ongoing content use.
Collateral & Creative Production● Execute and maintain all marketing collateral (digital and print)
● Coordinate the design (through agencies/freelancers), printing, and rollout of materials such as:
○ Menus
○ Event signage
○ Partnership assets
○ Digital invitations
○
Various
promotional collateral
● Assist in the planning and execution of all brand partnerships, seasonal activations, and in-house programming (ex: holidays, DJs, tastings, panels).
● Ensure all external-facing communications and assets align with the brand.
● Develop and manage timelines, production schedules, and marketing rollouts tied to programming and events.
●
Coordinate
with PR and media partners as needed.
● Work to ensure that the agency of record has any/all information/assets needed to properly promote the property
● Manage logistics surrounding media/press visits
Copywriting & Brand Voice● Craft elevated copy across all communications: social, web, email, collateral, and events.
● Ensure all messaging reflects each concept’s tone
●
Support
storytelling efforts around chefs, design, seasonality, and restaurant
identity.
● Collaborate closely with the Membership team to support all internal member communications and ensure alignment with brand voice.
● Provide membership team approved language/imagery for updating content within the members-only app (PeopleVine), including announcements, event details, and programming highlights
● Partner with the Membership team to develop and execute all member-facing communications, including email campaigns, digital collateral, and in-app messaging.
● Support the marketing and promotion of all Member Programming initiatives.
● Support with the development of communication materials for programming, such as:
○ Event invitations
○ Weekly digests
○ On-site signage
○ Member experience collateral