Reports to: Brand Director
Direct Reports: None
Department: Marketing
Location: Hybrid – Home & London Office/Sites (2-3 days per week)

ABOUT BLEECKER

Zan Kaufman started Bleecker in 2012 as a food truck. Today we have 8 sites and one delivery kitchen in London.

We stand for The Best Burgers Equal World. We are united, passionate, empowering, and diverse. Our slogan is: Commitment to the Burger.

In 2020 and 2024, we won the National Burger Awards for best burger in the UK. In 2025, we were named the second-best burger in the world from World’s Best Steak Restaurants. We have most recently been awarded a two-star "outstanding to work for - 2025” by Best Companies.

Bleecker is a London Living Wage employer. We are proud to be amongst the small percentage of employers in hospitality who are leading the way in paying their team a London Living Wage. We take pride in creating diverse, and inclusive environments where our team is welcomed and, people’s contributions are valued. Bleecker is a proud member of the Stonewall Diversity Champions programme.

When we recruit, hire, train, or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome differences - different backgrounds, experiences, and perspectives.

Our burgers are what put Bleecker on the map. Burger by burger, fry by fry and shake by shake, we have built a community of fans who love our food. We have transformed social media followers into die-hard regulars and proud Brand champions who rave about our food and bring others with them. We are particularly keen to hear from candidates who are trans or non-binary or people who are members of any other minority groups.

THE ROLE

We are looking for an experienced, passionate Senior Marketing Manager to lead the marketing function at Bleecker Burger. This role is all about making Bleecker best in class for our customers and community. You will be a key voice within the Bleecker Brand Team to help develop the marketing strategy, manage agency partners, own key marketing channels/platforms and supercharge our online community so that our 250k+ fans do not just follow us, they feel part of our team.

RESPONSIBILITIES

Marketing Strategy & Planning

• Help to build our annual marketing plan in line with marketing goals.
• Develop annual marketing budget.
• Create campaigns ensuring collaboration between all departments.

Marketing Technology

• Manage the continuous improvement of our marketing technology stack, ensuring all tools and platforms are best in class, properly integrated and consistently driving value.
• Ensure the stack, data capture and reporting are fit for growth and are scalable.
• Optimise the software we use, ensuring we fully utilise all available features, getting maximum value from them.

Agency Management and Reporting

• Manage agency relationships across PPC, SEO and paid performance reviews.
• Monitor, and report on digital stats monthly and provide insights and recommendations to strategies
• Oversee our website and landing pages.

Research

• Capture, analyse and communicate customer and trends.
• Work collaboratively with Operations Team to customer feedback.

Local Marketing

• Drive local marketing at all Bleecker locations. We want to be present in our locations through partnerships, local events, and suitable activations with nearby businesses.
• Ensure all restaurant signage, and menus are up to date in partnership with the Operations Team.
• Oversee the marketing plan for new store opening activities.
• Represent Bleecker at industry events.

Community Management

• Manage the online across all reviews & delivery platforms.
• Manage inbound customer service queries.
• Share regular insights and trends with Brand and Operations Director.

Communication & CRM

• Assist with the delivery of the marketing calendar and lead brand communications.
• Create email campaigns, including newsletters and promotions, to drive customer retention and repeat visits.

BEHAVIOURS

• Innovative & curious: constantly exploring , formats and channels, testing and learning to keep Bleecker culturally relevant and ahead of the curve.
• Initiative: Take ownership without needing to be asked.
• Strategic while simultaneously hands-on.
• Collaborative & commercially minded: works closely with all areas of the business, using insight, data and understanding to drive meaningful impact.
• Food obsessed: genuinely passionate about food, restaurants, and hospitality, with a deep appreciation for quality, craft and the details that make great food brands stand out.
• A great communicator who brings structure through clear plans and timelines to ensure all departments stay aligned and informed.
• An effective problem solver who can be both reactive and proactive.
• Align with Bleecker’s values, determined to perpetuate these values through your role.

MUST HAVE EXPERIENCE

• Proven experience in a mid-level marketing role, ideally within hospitality, food & drink, or consumer brands.
• Hands-on experience creating marketing plans, and performance reporting.
• Skilled in managing and embedding new initiatives, such as the introduction of a new CRM, ensuring seamless integration without compromising Brand standards.
• Strong experience working with digital channels, including CRM/email, paid social, PPC and SEO.
• Experience using customer insight and data to improve campaigns, customer and business performance.
• Track record executing marketing targets that enhance growth, alongside best in class customer communication.
• Experience working with agency partners and creatives.

THE PACKAGE

• 50K Salary.
• Up to 10% yearly bonus based on EBITDA and performance.
• 22 Holiday + 8 Bank Holiday Days.
• Company Sick Pay Allowance & Generous Parental Leave.
• BUPA – Comprehensive Private Health Care.
• Stream - Stream up to 50% of your earnings.
• Health Assured - 24/7 helpline, counselling sessions and much more.
• Free meals on Site + 50% Friends & Family Discount.
• Leadership & Career Development Workshops.

Reports to: Brand Director
Direct Reports: None
Department: Marketing
Location: Hybrid – Home & London Office/Sites (2-3 days per week)

ABOUT BLEECKER

Zan Kaufman started Bleecker in 2012 as a food truck. Today we have 8 sites and one delivery kitchen in London.

We stand for The Best Burgers Equal World. We are united, passionate, empowering, and diverse. Our slogan is: Commitment to the Burger.

In 2020 and 2024, we won the National Burger Awards for best burger in the UK. In 2025, we were named the second-best burger in the world from World’s Best Steak Restaurants. We have most recently been awarded a two-star "outstanding to work for - 2025” by Best Companies.

Bleecker is a London Living Wage employer. We are proud to be amongst the small percentage of employers in hospitality who are leading the way in paying their team a London Living Wage. We take pride in creating diverse, and inclusive environments where our team is welcomed and, people’s contributions are valued. Bleecker is a proud member of the Stonewall Diversity Champions programme.

When we recruit, hire, train, or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome differences - different backgrounds, experiences, and perspectives.

Our burgers are what put Bleecker on the map. Burger by burger, fry by fry and shake by shake, we have built a community of fans who love our food. We have transformed social media followers into die-hard regulars and proud Brand champions who rave about our food and bring others with them. We are particularly keen to hear from candidates who are trans or non-binary or people who are members of any other minority groups.

THE ROLE

We are looking for an experienced, passionate Senior Marketing Manager to lead the marketing function at Bleecker Burger. This role is all about making Bleecker best in class for our customers and community. You will be a key voice within the Bleecker Brand Team to help develop the marketing strategy, manage agency partners, own key marketing channels/platforms and supercharge our online community so that our 250k+ fans do not just follow us, they feel part of our team.

RESPONSIBILITIES

Marketing Strategy & Planning

• Help to build our annual marketing plan in line with marketing goals.
• Develop annual marketing budget.
• Create campaigns ensuring collaboration between all departments.

Marketing Technology

• Manage the continuous improvement of our marketing technology stack, ensuring all tools and platforms are best in class, properly integrated and consistently driving value.
• Ensure the stack, data capture and reporting are fit for growth and are scalable.
• Optimise the software we use, ensuring we fully utilise all available features, getting maximum value from them.

Agency Management and Reporting

• Manage agency relationships across PPC, SEO and paid performance reviews.
• Monitor, and report on digital stats monthly and provide insights and recommendations to strategies
• Oversee our website and landing pages.

Research

• Capture, analyse and communicate customer and trends.
• Work collaboratively with Operations Team to customer feedback.

Local Marketing

• Drive local marketing at all Bleecker locations. We want to be present in our locations through partnerships, local events, and suitable activations with nearby businesses.
• Ensure all restaurant signage, and menus are up to date in partnership with the Operations Team.
• Oversee the marketing plan for new store opening activities.
• Represent Bleecker at industry events.

Community Management

• Manage the online across all reviews & delivery platforms.
• Manage inbound customer service queries.
• Share regular insights and trends with Brand and Operations Director.

Communication & CRM

• Assist with the delivery of the marketing calendar and lead brand communications.
• Create email campaigns, including newsletters and promotions, to drive customer retention and repeat visits.

BEHAVIOURS

• Innovative & curious: constantly exploring , formats and channels, testing and learning to keep Bleecker culturally relevant and ahead of the curve.
• Initiative: Take ownership without needing to be asked.
• Strategic while simultaneously hands-on.
• Collaborative & commercially minded: works closely with all areas of the business, using insight, data and understanding to drive meaningful impact.
• Food obsessed: genuinely passionate about food, restaurants, and hospitality, with a deep appreciation for quality, craft and the details that make great food brands stand out.
• A great communicator who brings structure through clear plans and timelines to ensure all departments stay aligned and informed.
• An effective problem solver who can be both reactive and proactive.
• Align with Bleecker’s values, determined to perpetuate these values through your role.

MUST HAVE EXPERIENCE

• Proven experience in a mid-level marketing role, ideally within hospitality, food & drink, or consumer brands.
• Hands-on experience creating marketing plans, and performance reporting.
• Skilled in managing and embedding new initiatives, such as the introduction of a new CRM, ensuring seamless integration without compromising Brand standards.
• Strong experience working with digital channels, including CRM/email, paid social, PPC and SEO.
• Experience using customer insight and data to improve campaigns, customer and business performance.
• Track record executing marketing targets that enhance growth, alongside best in class customer communication.
• Experience working with agency partners and creatives.

THE PACKAGE

• 50K Salary.
• Up to 10% yearly bonus based on EBITDA and performance.
• 22 Holiday + 8 Bank Holiday Days.
• Company Sick Pay Allowance & Generous Parental Leave.
• BUPA – Comprehensive Private Health Care.
• Stream - Stream up to 50% of your earnings.
• Health Assured - 24/7 helpline, counselling sessions and much more.
• Free meals on Site + 50% Friends & Family Discount.
• Leadership & Career Development Workshops.