• Digital Marketing Executive for Boparan Brands Limited (BBL)
• Full time, permanent, hybrid working
• immediate start

Are you looking for a career in digital marketing within the hospitality industry for one of the biggest food businesses in the UK?

We’re looking for an enthusiastic, resilient, self-starter with a passion for all things digital here at Boparan Brands Ltd. Boparan Brands is a recently formed division within the broader Boparan group, home to twelve iconic restaurant brands – spanning Fine Dining, Casual Dining and QSR including Carluccio’s, Gourmet Burger Kitchen, Giraffe, Ed’s Easy Diner and Slim Chickens, and not forgetting a growing portfolio of grocery retail brands. 

Roles & responsibilities:

Working alongside the Head of Digital Marketing, your key responsibilities will include:

-          Execute the digital marketing plan across all channels with the aim of driving new guest acquisition, increasing frequency of visits and driving loyalty in our restaurants

-          Build email calendars around marketing and trade activation calendars

-          Work closely with our agency partners to develop engaging content and campaigns

-          Ensure content and assets are optimised and in line with brand guidelines and tone of voice

-          Implement the email marketing strategy and oversee campaigns

-          Take ownership of all brand websites, ensuring content is kept up to date at all times

-          Drive online sales for Carluccio’s.com deli range

-          Measure channel and campaign-specific performance to optimise and improve our digital marketing efforts

-          Producing regular digital marketing reports and dashboards to measure the effectiveness of activity across all digital platforms

-          Stay up to date with competitor activity, industry trends and best practices, sharing insights and recommendations with the team.

What’s in it for you? 

-          Hybrid working between our Birmingham-based office and working from home

-          Generous discount on food in our restaurants

-          A chance to build a career with one of the biggest food businesses in the UK

-          Access to discounts on 1000's of online and high-street retailers, and restaurants 

• Digital Marketing Executive for Boparan Brands Limited (BBL)
• Full time, permanent, hybrid working
• immediate start

Are you looking for a career in digital marketing within the hospitality industry for one of the biggest food businesses in the UK?

We’re looking for an enthusiastic, resilient, self-starter with a passion for all things digital here at Boparan Brands Ltd. Boparan Brands is a recently formed division within the broader Boparan group, home to twelve iconic restaurant brands – spanning Fine Dining, Casual Dining and QSR including Carluccio’s, Gourmet Burger Kitchen, Giraffe, Ed’s Easy Diner and Slim Chickens, and not forgetting a growing portfolio of grocery retail brands. 

Roles & responsibilities:

Working alongside the Head of Digital Marketing, your key responsibilities will include:

-          Execute the digital marketing plan across all channels with the aim of driving new guest acquisition, increasing frequency of visits and driving loyalty in our restaurants

-          Build email calendars around marketing and trade activation calendars

-          Work closely with our agency partners to develop engaging content and campaigns

-          Ensure content and assets are optimised and in line with brand guidelines and tone of voice

-          Implement the email marketing strategy and oversee campaigns

-          Take ownership of all brand websites, ensuring content is kept up to date at all times

-          Drive online sales for Carluccio’s.com deli range

-          Measure channel and campaign-specific performance to optimise and improve our digital marketing efforts

-          Producing regular digital marketing reports and dashboards to measure the effectiveness of activity across all digital platforms

-          Stay up to date with competitor activity, industry trends and best practices, sharing insights and recommendations with the team.

What’s in it for you? 

-          Hybrid working between our Birmingham-based office and working from home

-          Generous discount on food in our restaurants

-          A chance to build a career with one of the biggest food businesses in the UK

-          Access to discounts on 1000's of online and high-street retailers, and restaurants