Employee Records
Media Relations Strategist
Just Salad
Full Time
3 Years Experience
Coins Icon Competitive salary
Media Relations Strategist
Just Salad

Full Time
3 Years Experience
Coins Icon Competitive salary
Skills
Fluent in English
Description

We are looking for a talented storyteller with a background in public relations, communications, and journalism, with a passion for environmental sustainability and the food system, to oversee corporate communications at Just Salad.

 

You will serve as our in-house public relations lead, creating press plans and vetting interview and speaking opportunities for our CEO and Chief Sustainability Officer. Our team is small but mighty, and we are energized by wearing many hats & adapting to a rapidly evolving landscape. We hope you are too.

 

This role is perfect for someone who can work independently and with a team. The ideal candidate has impeccable writing, storytelling, and presentation skills and is organized, personable, and comfortable working directly with company leadership.

 

This position is virtual and on-site in our NYC office.

 

Reports to: Chief Sustainability Officer (CSO)

 

Responsibilities:

 

Strategy

  • Cultivates a deep understanding of Just Salad sustainability initiatives and other business activities. Identifies opportunities to tell a news story and develops comprehensive press plans.
  • Provides keen, well-researched insights into where and how Just Salad initiatives fit into the narrative and crafts media strategy accordingly.
  • Reads the news obsessively and identifies opportunities for Just Salad to contribute to the public conversation; surfaces earned and paid content opportunities.

 

Media Relations 

  • Writes pitch-perfect press releases and manages distribution over newswires.
  • Coordinates internal thought leadership projects -- e.g., video interviews with brand partners during Climate Week -- end-to-end. 
  • Cultivates relationships with journalists covering the restaurant and sustainability beats.
  • Organizes, maintains, and builds press lists.
  • Vets, coordinates and schedules media interviews for management team and all follow-ups with reporters.

 

Honors, Awards & Thought Leadership

  • Applies for industry awards recognizing Just Salad technology, sustainability and workplace initiatives
  • Circulates JS coverage via internal and external channels as appropriate
  • Vets speaking invitations for the executive team

 

 

Our ideal candidate would have the following qualities:

  • 3-5 years’ experience working in a PR or similar role
  • Degree in liberal arts, journalism, or communications
  • Top-notch writing and verbal communication skills
  • Media relations experience at a public relations firm, nonprofit organization, or other business
  • 6-10 writing samples including press releases or news articles 
  • Strong network of contacts within the journalism community
  • Demonstrable interest in environmental sustainability, the restaurant industry, and the food system is strongly preferred

 

 

Benefits:

  • Competitive Salary
  • Paid vacation, holidays, and sick time
  • Medical, Dental, and Vision insurance
  • Long Term Disability
  • Employee Assistance Program
  • Participation into our 401K program
  • Pre-tax benefits (FSA, HSA, and Commuter Benefits)
  • Fitness discounts
  • Summer Fridays
  • Free Just Salad while working 

 

About Us

Just Salad is a fast casual concept with a mission to make everyday health and everyday sustainability possible. Empowering customers to eat with purpose, Just Salad is home of the world's largest restaurant reusable program and the first U.S. restaurant chain to carbon label its menu. The company was founded in 2006 in New York City and has across 40+ locations in New York, New Jersey, Florida, Illinois, Pennsylvania, and North Carolina, as well as 4 locations in Dubai. Learn more at justsalad.com.

We are looking for a talented storyteller with a background in public relations, communications, and journalism, with a passion for environmental sustainability and the food system, to oversee corporate communications at Just Salad.

 

You will serve as our in-house public relations lead, creating press plans and vetting interview and speaking opportunities for our CEO and Chief Sustainability Officer. Our team is small but mighty, and we are energized by wearing many hats & adapting to a rapidly evolving landscape. We hope you are too.

 

This role is perfect for someone who can work independently and with a team. The ideal candidate has impeccable writing, storytelling, and presentation skills and is organized, personable, and comfortable working directly with company leadership.

 

This position is virtual and on-site in our NYC office.

 

Reports to: Chief Sustainability Officer (CSO)

 

Responsibilities:

 

Strategy

  • Cultivates a deep understanding of Just Salad sustainability initiatives and other business activities. Identifies opportunities to tell a news story and develops comprehensive press plans.
  • Provides keen, well-researched insights into where and how Just Salad initiatives fit into the narrative and crafts media strategy accordingly.
  • Reads the news obsessively and identifies opportunities for Just Salad to contribute to the public conversation; surfaces earned and paid content opportunities.

 

Media Relations 

  • Writes pitch-perfect press releases and manages distribution over newswires.
  • Coordinates internal thought leadership projects -- e.g., video interviews with brand partners during Climate Week -- end-to-end. 
  • Cultivates relationships with journalists covering the restaurant and sustainability beats.
  • Organizes, maintains, and builds press lists.
  • Vets, coordinates and schedules media interviews for management team and all follow-ups with reporters.

 

Honors, Awards & Thought Leadership

  • Applies for industry awards recognizing Just Salad technology, sustainability and workplace initiatives
  • Circulates JS coverage via internal and external channels as appropriate
  • Vets speaking invitations for the executive team

 

 

Our ideal candidate would have the following qualities:

  • 3-5 years’ experience working in a PR or similar role
  • Degree in liberal arts, journalism, or communications
  • Top-notch writing and verbal communication skills
  • Media relations experience at a public relations firm, nonprofit organization, or other business
  • 6-10 writing samples including press releases or news articles 
  • Strong network of contacts within the journalism community
  • Demonstrable interest in environmental sustainability, the restaurant industry, and the food system is strongly preferred

 

 

Benefits:

  • Competitive Salary
  • Paid vacation, holidays, and sick time
  • Medical, Dental, and Vision insurance
  • Long Term Disability
  • Employee Assistance Program
  • Participation into our 401K program
  • Pre-tax benefits (FSA, HSA, and Commuter Benefits)
  • Fitness discounts
  • Summer Fridays
  • Free Just Salad while working 

 

About Us

Just Salad is a fast casual concept with a mission to make everyday health and everyday sustainability possible. Empowering customers to eat with purpose, Just Salad is home of the world's largest restaurant reusable program and the first U.S. restaurant chain to carbon label its menu. The company was founded in 2006 in New York City and has across 40+ locations in New York, New Jersey, Florida, Illinois, Pennsylvania, and North Carolina, as well as 4 locations in Dubai. Learn more at justsalad.com.