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Customer Relations Manager
Lane7 - London Victoria
Customer Relations Manager
Lane7 - London Victoria
Full Time
Hybrid remote
2
Years
Experience
Up to £45000 / Year
Full Time
Hybrid remote
2
Years
Experience
Up to £45000 / Year
Skills
Creative
Hospitality experience
Design content
Description
Role | CRM Manager
Location | London
Salary | up to £45’000
Contract | Permanent
About Lane7
We’re Lane7 – Europe’s boldest and most addictive leisure entertainment brand. With venues across the UK, Ireland and Germany (and more opening soon), we’ve redefined nights out by combining bowling, arcade games, karaoke, crazy golf, cocktails, and good vibes under one seriously epic roof. Now we’re looking for a brilliant CRM Manager to help us elevate the way we connect with our guests — before, during and long after their visit.
The Role
We’re strengthening our CRM capability and looking for a London-based CRM Manager to take the lead — from enhancing our tech stack and optimising performance to shaping standout lifecycle campaigns. This is a unique opportunity to build and lead a high-impact function that drives loyalty, engagement and long-term brand love.
What You’ll Do
●
Own the end-to-end CRM strategy across all guest
touchpoints
●
Develop and implement a full-funnel lifecycle marketing
programme
●
Design and continuously refine automated journeys –
from welcome flows to win-back campaigns
●
Collaborate with our marketing, digital, operations and
venue teams to deliver personalised, high-impact campaigns
●
Lead segmentation efforts to ensure the right messages
hit the right people at the right time
●
Track performance, report on key KPIs, and constantly
test, learn and optimise
About You
●
You’ve got solid experience in CRM or lifecycle
marketing, ideally in a fast-paced consumer brand
●
You’re confident leading projects across segmentation,
automation, testing and performance analysis
●
You’re just as comfortable crafting strategy as you are
digging into data
●
You’ve worked with modern CRM tools (think Stampede,
Klaviyo, Dotdigital, Airship, Bloomreach... or similar)
●
You’re proactive, organised and creative, with a real
passion for improving customer experience
●
You’re London-based or able to spend regular time with
the team at our venues and HQ
Bonus Points For:
●
Experience in hospitality or multi-site brands
●
Loyalty programme experience
●
Creative or design flair
What You’ll Get
●
A pivotal role in one of the UK’s most exciting
hospitality brands
●
The chance to shape and lead our CRM function from day
one
●
A fast-moving, collaborative environment
●
Competitive salary and benefits
●
Plus: free bowling (and hopefully bragging rights)
Working Arrangement
- Hybrid working (1-2 days per week) in our London office, with the rest of the week either WFH or in venue
- Travel to our Lane7 sites as required for the role with flexibility around working hours required
- Some hotel overnight stays as required to meet needs of the business
- You’ll work in a close-knit team in this broad and varied role
What We’ll Offer
- Up to £45’000 salary per annum
- Private Health insurance & benefits through Vitality
- Friends and family discounts across the Lane7 Group
- Company contribution pension
- Cycle2Work scheme partnered with Halfords
- Octopus Electric Car Scheme
- Access to our team wellbeing app – to support in promoting mental health awareness and wellbeing in our teams.
- Refer a friend
Sound like you?
We’d love to hear from you. Apply now with your CV and a short note about what makes
Role | CRM Manager
Location | London
Salary | up to £45’000
Contract | Permanent
About Lane7
We’re Lane7 – Europe’s boldest and most addictive leisure entertainment brand. With venues across the UK, Ireland and Germany (and more opening soon), we’ve redefined nights out by combining bowling, arcade games, karaoke, crazy golf, cocktails, and good vibes under one seriously epic roof. Now we’re looking for a brilliant CRM Manager to help us elevate the way we connect with our guests — before, during and long after their visit.
The Role
We’re strengthening our CRM capability and looking for a London-based CRM Manager to take the lead — from enhancing our tech stack and optimising performance to shaping standout lifecycle campaigns. This is a unique opportunity to build and lead a high-impact function that drives loyalty, engagement and long-term brand love.
What You’ll Do
●
Own the end-to-end CRM strategy across all guest
touchpoints
●
Develop and implement a full-funnel lifecycle marketing
programme
●
Design and continuously refine automated journeys –
from welcome flows to win-back campaigns
●
Collaborate with our marketing, digital, operations and
venue teams to deliver personalised, high-impact campaigns
●
Lead segmentation efforts to ensure the right messages
hit the right people at the right time
●
Track performance, report on key KPIs, and constantly
test, learn and optimise
About You
●
You’ve got solid experience in CRM or lifecycle
marketing, ideally in a fast-paced consumer brand
●
You’re confident leading projects across segmentation,
automation, testing and performance analysis
●
You’re just as comfortable crafting strategy as you are
digging into data
●
You’ve worked with modern CRM tools (think Stampede,
Klaviyo, Dotdigital, Airship, Bloomreach... or similar)
●
You’re proactive, organised and creative, with a real
passion for improving customer experience
●
You’re London-based or able to spend regular time with
the team at our venues and HQ
Bonus Points For:
●
Experience in hospitality or multi-site brands
●
Loyalty programme experience
●
Creative or design flair
What You’ll Get
●
A pivotal role in one of the UK’s most exciting
hospitality brands
●
The chance to shape and lead our CRM function from day
one
●
A fast-moving, collaborative environment
●
Competitive salary and benefits
●
Plus: free bowling (and hopefully bragging rights)
Working Arrangement
- Hybrid working (1-2 days per week) in our London office, with the rest of the week either WFH or in venue
- Travel to our Lane7 sites as required for the role with flexibility around working hours required
- Some hotel overnight stays as required to meet needs of the business
- You’ll work in a close-knit team in this broad and varied role
What We’ll Offer
- Up to £45’000 salary per annum
- Private Health insurance & benefits through Vitality
- Friends and family discounts across the Lane7 Group
- Company contribution pension
- Cycle2Work scheme partnered with Halfords
- Octopus Electric Car Scheme
- Access to our team wellbeing app – to support in promoting mental health awareness and wellbeing in our teams.
- Refer a friend
Sound like you?
We’d love to hear from you. Apply now with your CV and a short note about what makes
Customer Relations Manager
Full Time
Hybrid remote
2
Years
Experience
Up to £45000 / Year
Skills
Creative
Hospitality experience
Design content
Victoria Street, London, England SW1E 6SQ, United Kingdom