Employee Records
Events Sales Manager
Sparrow Italia Miami
Full Time
2 Years Experience
Coins Icon To be discussed
Events Sales Manager
Sparrow Italia Miami

Full Time
2 Years Experience
Coins Icon To be discussed
Skills
Fine Dining Experience
POS Systems
Inventory Management
Staff Scheduling
Fast-Paced Experience
Fluent in English
+4
Job description

Sparrow Italia is a modern Italian restaurant that embodies European sophistication. With a location in the prestigious Mayfair neighborhood of London and a location coming soon in Miami, Sparrow sets the tone for a chic atmosphere that honors the values belonging to generations of Italian table lovers.

The expansive menu features Italian and Mediterranean inspired classics with creative twists, such as handcrafted pastas, rustic pizzas and wood-fired creations that showcase bold and innovative flavors made with the finest sustainable and organic ingredients

The cuisine is complemented by adventurous mixology that is fresh, seasonal, and artfully presented. The finest spirits are used to craft our dynamic cocktails which are rooted in the flavors of Italy. Sparrow Italia is a modern Italian restaurant that embodies European sophistication. With its first two venues located at Hotel Figuroa, in Downtown Los Angeles, and in the prestigious Mayfair neighborhood of London, Sparrow sets the tone for a chic atmosphere that honors the values belonging to generations of Italian table lovers.

The expansive menu features Italian and Mediterranean inspired classics with creative twists, such as handcrafted pastas, rustic pizzas and wood-fired creations that showcase bold and innovative flavors made with the finest sustainable and organic ingredients

The cuisine is complemented by adventurous mixology that is fresh, seasonal, and artfully presented. The finest spirits are used to craft our dynamic cocktails which are rooted in the flavors of Italy.

Sparrow Italia's third location will be opening soon in Wynwood, Miami. 

Mission

Maximize store level restaurant sales by seeking out, identifying and fully qualifying all special events, BEO’s, buyouts and outside catering inquiries. 

Reports to the Director of Events regarding all special event bookings, BEO’s, buyouts form submissions and database maintenance. 


Outcomes

Drive Sales at Existing Venues

  • Hit all sales targets as set forth by Senior Events Manager

  • Increase event sales YoY at all stores

  • Identify partnerships and new business opportunities

  • Develop & Maintain all sales materials 

  • Ensure store level management is trained on event management & execution

  • Establish a road map for off-site catering sales

  • Work with local key influencers, hotels, retail outlets, apartment buildings, office buildings, convention & visitor bureaus; chambers


Lead Database Maintenance

    Maintain all leads and events in TripleSeat

  • Ensure all store level management is trained on TripleSeat

  • Ensure reservationists are trained in TripleSeat

  • Setup automated marketing triggers IE: Seasonal Events Marketing


Menu Development & Maintenance

  • Work with operations & culinary team to develop & maintain all special event menus

  • Build off site catering menu offerings

  • Develop & maintain customer facing menu materials


Meets & Exceeds Customer and Brand Expectations

  • Responds to all inquiries in a timely manner as set forth by Senior Events Manager

  • Ensure all store level management is trained on event expectations & management

  • Approach all leads with Guest First mentality 

Sparrow Italia is a modern Italian restaurant that embodies European sophistication. With a location in the prestigious Mayfair neighborhood of London and a location coming soon in Miami, Sparrow sets the tone for a chic atmosphere that honors the values belonging to generations of Italian table lovers.

The expansive menu features Italian and Mediterranean inspired classics with creative twists, such as handcrafted pastas, rustic pizzas and wood-fired creations that showcase bold and innovative flavors made with the finest sustainable and organic ingredients

The cuisine is complemented by adventurous mixology that is fresh, seasonal, and artfully presented. The finest spirits are used to craft our dynamic cocktails which are rooted in the flavors of Italy. Sparrow Italia is a modern Italian restaurant that embodies European sophistication. With its first two venues located at Hotel Figuroa, in Downtown Los Angeles, and in the prestigious Mayfair neighborhood of London, Sparrow sets the tone for a chic atmosphere that honors the values belonging to generations of Italian table lovers.

The expansive menu features Italian and Mediterranean inspired classics with creative twists, such as handcrafted pastas, rustic pizzas and wood-fired creations that showcase bold and innovative flavors made with the finest sustainable and organic ingredients

The cuisine is complemented by adventurous mixology that is fresh, seasonal, and artfully presented. The finest spirits are used to craft our dynamic cocktails which are rooted in the flavors of Italy.

Sparrow Italia's third location will be opening soon in Wynwood, Miami. 

Mission

Maximize store level restaurant sales by seeking out, identifying and fully qualifying all special events, BEO’s, buyouts and outside catering inquiries. 

Reports to the Director of Events regarding all special event bookings, BEO’s, buyouts form submissions and database maintenance. 


Outcomes

Drive Sales at Existing Venues

  • Hit all sales targets as set forth by Senior Events Manager

  • Increase event sales YoY at all stores

  • Identify partnerships and new business opportunities

  • Develop & Maintain all sales materials 

  • Ensure store level management is trained on event management & execution

  • Establish a road map for off-site catering sales

  • Work with local key influencers, hotels, retail outlets, apartment buildings, office buildings, convention & visitor bureaus; chambers


Lead Database Maintenance

    Maintain all leads and events in TripleSeat

  • Ensure all store level management is trained on TripleSeat

  • Ensure reservationists are trained in TripleSeat

  • Setup automated marketing triggers IE: Seasonal Events Marketing


Menu Development & Maintenance

  • Work with operations & culinary team to develop & maintain all special event menus

  • Build off site catering menu offerings

  • Develop & maintain customer facing menu materials


Meets & Exceeds Customer and Brand Expectations

  • Responds to all inquiries in a timely manner as set forth by Senior Events Manager

  • Ensure all store level management is trained on event expectations & management

  • Approach all leads with Guest First mentality 

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