Restaurant Marketing Manager, Washington, DC
Equal parts left brain and right brain; this is a fantastic
opportunity for a creatively minded marketing professional. The Washington
DC based Marketing Manager will be an integral member of the marketing team,
ensuring consistency, organization, and timeliness of restaurant messaging in
the Washington, DC area. Reporting to the Senior Director of Brand Marketing,
this individual will be the face of the marketing team in Washington, DC,
creating and executing marketing strategies and tactics, including internal
planning, on property activations, community outreach, and public relations.
RESPONSIBILITIES:
- Serve
as the liaison between corporate marketing
and the General Managers and Executive Chefs of our Washington DC restaurants
- Manage
the internal marketing and communications promotional calendar, ensuring
deliverables are executed on time and advising team members on due dates.
- Collaborate
with the various departments to launch local activations
- Concept
around, and execute promotional offers, ensuring all are communicated through
the appropriate channels
- Manage
invoice tracking and monthly breakdown of marketing costs against budget.
- Align
with digital and social media to define content calendar
in addition to content;, i.e. restaurant e-Newsletters
- Partner
with digital and social teams to ensure activations and campaigns are featured
on websites and across various channels
- Manage
menu edits and updates in conjunction with Graphic Designer
- Maintain
local event and promotions database
- Spearhead
local community outreach, developing relationships with key organizations to
create partnership programming and impact business
QUALIFICATIONS:
- Minimum
5 years' experience in marketing and communications, ideally in the hospitality
or restaurant industry
- Detail-oriented
with a proven ability to multitask and prioritize projects
- Ability
to thrive in a fast-paced, results-oriented environment
- Excellent
organization, problem solving, written and verbal communication skills
- Proficiency
in Microsoft Office Suite
- Knowledge
of In-design a plus
- Strong
interest in and passion for food, the restaurant segment, and hospitality
business