LOCATION: New York, NY
REPORTING RELATIONSHIP: SVP, Marketing
LACOSTE
At the crossroads of fashion and sport, Lacoste liberates and creates movement. Both universal and timeless, it crosses cultures, oceans and generations to inspire each and every person.
Two Lacoste items are sold every second in the world. As a global brand, our 8 500 team members are present in more than 100 countries, on all continents. We offer a wide range of jobs, from manufacturing to omnichannel distribution. We provide to our customers a complete range of products: apparel, footwear, leather goods, underwear, fragrances, eyewear and watches, all of them being developed with a unique “savoir faire”, in the most qualitative, responsible and ethical way.
Working at Lacoste is belonging to a community of talents on the move to build the future. We foster equal opportunities to gather promising people regardless of their differences.
Together we can make our crocodile always greater to have a meaningful impact: on the fashion industry and on society.
Lacoste is one of the inspiring brands driven by passionate people of the MF Brands Group, alongside with Aigle, The Kooples, Gant, Tecnifibre (https://mf-brands.com/)
ROLE SUMMARY
Lacoste USA Inc. is seeking a dedicated and experienced Trade Marketing Director based in NYC to oversee the USA and Canadian markets. The candidate will oversee the portfolios of Boutique, Outlet, Digital Flagship, Wholesale marketing and is responsible for tailoring national marketing campaigns to specific retailer needs, ensuring all campaigns are 360º and identifying opportunities to drive key product launch needs, timelines, and top-line growth. This role acts as the conduit between Account Management and Brand Marketing and drives the successful execution of in-store, online and omni-channel activity.
MAIN REPONSIBILITIES AND MISSION
Strategy & Development
Execution:
Customer Relationship Management:
Planning & Leadership:
MAIN SKILLS, COMPETENCIES, KNOWLEDGE REQUIRED
Requirements/Qualifications:
Core Values and Traits:
Play as One Team:
Play with Elegance:
Play by Daring:
Play with Tenacity:
At Lacoste, we are committed to making equal opportunities a reality.
Inherited from our unique vision of fashion-sport, equal opportunities move us forward and our recruitment methods follow this commitment by focusing on skills and embracing all types of talents.
We commit to fostering a diverse and inclusive environment where elegance goes beyond style and where each of us is given the chance to fulfill our greatest potential.
LOCATION: New York, NY
REPORTING RELATIONSHIP: SVP, Marketing
LACOSTE
At the crossroads of fashion and sport, Lacoste liberates and creates movement. Both universal and timeless, it crosses cultures, oceans and generations to inspire each and every person.
Two Lacoste items are sold every second in the world. As a global brand, our 8 500 team members are present in more than 100 countries, on all continents. We offer a wide range of jobs, from manufacturing to omnichannel distribution. We provide to our customers a complete range of products: apparel, footwear, leather goods, underwear, fragrances, eyewear and watches, all of them being developed with a unique “savoir faire”, in the most qualitative, responsible and ethical way.
Working at Lacoste is belonging to a community of talents on the move to build the future. We foster equal opportunities to gather promising people regardless of their differences.
Together we can make our crocodile always greater to have a meaningful impact: on the fashion industry and on society.
Lacoste is one of the inspiring brands driven by passionate people of the MF Brands Group, alongside with Aigle, The Kooples, Gant, Tecnifibre (https://mf-brands.com/)
ROLE SUMMARY
Lacoste USA Inc. is seeking a dedicated and experienced Trade Marketing Director based in NYC to oversee the USA and Canadian markets. The candidate will oversee the portfolios of Boutique, Outlet, Digital Flagship, Wholesale marketing and is responsible for tailoring national marketing campaigns to specific retailer needs, ensuring all campaigns are 360º and identifying opportunities to drive key product launch needs, timelines, and top-line growth. This role acts as the conduit between Account Management and Brand Marketing and drives the successful execution of in-store, online and omni-channel activity.
MAIN REPONSIBILITIES AND MISSION
Strategy & Development
Execution:
Customer Relationship Management:
Planning & Leadership:
MAIN SKILLS, COMPETENCIES, KNOWLEDGE REQUIRED
Requirements/Qualifications:
Core Values and Traits:
Play as One Team:
Play with Elegance:
Play by Daring:
Play with Tenacity:
At Lacoste, we are committed to making equal opportunities a reality.
Inherited from our unique vision of fashion-sport, equal opportunities move us forward and our recruitment methods follow this commitment by focusing on skills and embracing all types of talents.
We commit to fostering a diverse and inclusive environment where elegance goes beyond style and where each of us is given the chance to fulfill our greatest potential.